“Folks build a reputation by attacking you while you’re alive or praising you after you ain’t.” But no one really needs to kick the bucket before hearing (or reading) people’s approval and appreciation. Having a good reputation though does not only mean getting approval and appreciation. It means being trusted, reliable and sought after. Yes, building a good reputation while you’re alive is no easy task but it’s not impossible either.
When it comes to getting a good reputation using the new social media, in short getting a good online reputation, one is either starting from scratch or… not (I wonder what’s easier between the two). By starting from scratch I mean, one is still new to the new social media, prolly with a very limited network online (if not nonexistent). But then again, one might be wrong. Just because one is new to new social media doesn’t mean people aren’t talking about him or her. So if you’re just starting out in the world of new social media, it wouldn’t hurt if you try to Google your name just to see if you really are starting from scratch.
Now if you’re the other type, the type that’s not starting from scratch (heehee) you should be getting familiar with the past and on-going conversations about you. I say, start keeping tabs! :>
Being new to social media or pretty much having zero online reputation may be regarded as glass half full, half empty. No one’s talking crap behind your back. But no one’s saying good things about you either. Now when you’re being talked about online, one always has this concern that there might be good things or bad things being said about you. More so if you’re popular. Being famous means online reputation monitoring and management is going to be more demanding and critical.
The good thing with social media is that it makes it possible to track the longest discussions, conversations and even the shortest tweets mentioning you. Unlike in the real world, the only time people talk about you is when you’re not present which is precisely why we have no way to trace when, where and between or among whom the conversations are happening.
Whatever monitoring tool you’re using, whether free or with fee, it’s important to keep pulse on what people are saying about you. Free monitoring tools however are error-prone since majority of them can’t process sarcastic or confusing comments. So choose and use your tools wisely. The sooner you get hold of your reputation, of what people are saying about you, the sooner you can strategize how to respond and manage them. The world of new social media is a Digital Reputation Nation (ching). It’s a world built on everyone’s word on anyone. It’s your reputation is that’s at stake so don’t be reluctant to take control of it and be part of the Digital Reputation Nation (ching). :)